Jaime Siegel


Jaime Siegel



Jaime is CEO of Cerebral Assets, LLC, a strategic intellectual property consulting firm, and is certified as an Arbitrator/Mediator by the World Intellectual Property Organization (WIPO).  After 25 years of practicing as a patent attorney, Jaime started Cerebral Assets to help clients develop licensing and asset management strategies and to assist clients in their execution of those strategies.  Jaime’s clients vary from start-up entities to Fortune 100 companies.  Over the course of his career, Jaime has managed hundreds of patent litigations, while representing both plaintiffs and defendants.  Jaime has, initiated, executed and negotiated licensing programs that have generated well over $1B. After beginning his practice for seven years at the top intellectual property firms, Fish & Neave and Kenyon & Kenyon, Jaime spent about 16 years at Sony Corporation, where he managed or led projects including global litigation matters, in/out licensing and mergers and acquisitions of intellectual property based entities. 

Jaime served on the Board of Directors of MPEG LA for a decade and was Chairman of the Board for over two years.  In the mid 2000’s he was invited to join an IPR Experts Group at the invitation of the Chinese Government, to help develop and draft the first IPR policy in China for a standards-based licensing program.  Jaime is currently an Adjunct Professor at one of the top law schools in the United States, the University of California at Irvine, where he uses his experience to instruct students in the courses “The Business and Law of Patent Licensing” and “Patent Litigation.”

Jaime has been a prolific speaker and author on the subject of patent licensing and valuation including the following, by example:

Rights holders need to keep faith in standard-essential patents, IAM Magazine feature, Sept./Oct. 2017

What is a patent owner to do when they want to monetize their patents?, IPWatchdog.com, 11/29/15

Valuing Intellectual Property and Calculating Infringement Damages, American Institute of Certified Public Accountants, Practice Aid, 1999.

IP Dealmakers – Conference Chair, IP Dealmakers 2017, November 15-17, 2017, New York, NY

Building a Better IP Market:  Efficient Transactions vs. Efficient Infringement, Moderator, IP DealMakers, November 17-18, 2016, New York, NY

Patent and Technology Licensing in High Tech – Recent Trends – Invited Panelist, Licensing Executives Society Annual Meeting 2016, October 25, 2016, Vancouver, Canada

Licensing Negotiations, IAM NPE 2016: The Business of Responsible Licensing, Invited Panelist, March 22, 2016, New York, NY

IP For Entrepreneurs, Columbia Univ. School of Business – Invited Lecturer, 2014 and 2015, New York.

Understanding the IP Transactions Market, IP Business Congress Asia – Invited Panelist, 12/4/12, Beijing, China.

Patent Values Out of Control: What Does it Mean For Your Company, IP Counsel Café – Invited Speaker, November 16-17, 2011, Boston, Massachusetts 

Licensing and Cease and Desist Letters in Light of Medimmune, IPO Seminar – Navigating Recent Decisions, Panel Member, March 17, 2008, Washington, D.C.

Jaime has also been recognized as an IAM Top 300 Strategist every year since 2014, and as a WIPR Leader in 2017.